B.S. in Marketing

Program Learning Outcomes:

Upon completion of this program, students should be able to:

• Demonstrate content mastery in the functional areas of our business core (accounting, economics, management, quantitative business analysis, finance, marketing, legal and social environment, information systems, and international issues)
• Demonstrate the School of Business core competencies (critical reasoning, quantitative reasoning, ethical decision uniting, teamwork, personal accountability, effective communication)
• Evaluate the marketing related challenges and opportunities of business practices

Degree Requirements

Candidates for the Associate in Arts, Business Concentration and Bachelor of Sciences degrees in Business must:

1. satisfy all entrance requirements (Formal acceptance into the Business major, usually in the sophomore year, requires a 2.500 cumulative GPA.)
2. satisfy the specific requirement in a major or concentration.
3. fulfill a residence requirement of the last 30 credit-hours at Felician University.
4. maintain an average GPA of 2.500 throughout the program.
5. earn a minimum grade of “C” in all courses in the major.

Program length:  48 months (based on full-time enrollment)