This course examines the practices and problems of starting and operating a small business. Topics
including capital accumulation, the assessment of local markets, site location, and decision-making techniques of
the small business entrepreneur are explored, and the role of small business in the United States economy is
evaluated. Case study and problem solving techniques are used, as students interact with local small business
owners to analyze real world business conditions.
Prerequisites
MKT 100, MGT 100, ACC 100